About

Farmers Market is an Icelandic design company and clothing brand, founded in 2005 by a young artist couple - a designer and a musician.

With strong ties to the vibrant Icelandic music and design scene, the Farmers Market design concept and inspiration draws from Icelandic roots, combining classic Nordic design elements with chic modernity.

Natural fabrics, craftmanship and respect for the environment are key values of the brand. Authentically styled, yet sophisticated and wearable, the clothing is suited for a wide range of occasions, outdoor activities as well as city life.

Farmers Market clothing and accessories are sold in selected shops in Europe, Japan and US, including concept stores, fashion boutiques and at an occasional ski resort.

We place ourselves at a junction. A place where heritage meets modernity, the national meets the international, and the countryside meets the city. We find this an exciting area to explore.
- Bergthora Gudnadottir, designer

"We believe that sustainable fashion and recycling is not just a passing trend, but a key to the future. As our brand name suggests, we focus on using natural materials for our designs. Synthetic fabric is kept to absolute minimum and only used for fabric strengthening, water repellence, or an occasional decor deemed necessary by the designer.

We are proud to be working with some of the finest textile producers in the business. Our fabrics include merino wool from Australia, recycled yarns from Italy, waxed cotton fabrics from British Millerain, Indian raw silk, as well as the unique Icelandic wool from our local yarn mill.

By the same token, we carefully choose production companies to work with, both locally and overseas. We like to work with people who share our vision of creating beautiful, high-quality products while maintaining the highest ethical standards towards humans and nature."